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WiseFrom company site
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Own the B2B growth strategy for Wise Business across APAC. Identify the most attractive markets, customer segments and opportunities, then turn them into locally relevant campaigns that acquire valuable business customers. Work across self-serve and sales-assisted acquisition, partnering with content, events, paid search, Sales and Product Marketing teams. Track campaign performance against customer quality, payback and business value rather than just impressions or leads, and build business cases for further regional investment.
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