Full-timeMarketing & comms· Posted 3 Sept

Senior Executive, Marketing (Social Media)

StarHubFrom company site

Salary

Not stated by the company

When

Full-time hours

Where

Singapore

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Start: Not stated
Work mode: On-site
Experience: Some experience

About the role

A consumer brand in Singapore is hiring a Senior Executive to own its social media voice and grow engagement with local audiences. You will join a marketing team that works in a fast-paced, agile way, and the role suits someone creative who enjoys content, creators and community building.

What you'll do

Turn the social media strategy into actionable plans and drive execution in line with business goals and timelines
Identify and engage suitable creators, negotiate terms, manage briefings and deliverables, and track campaign performance and ROI
Conceptualise and produce content for social media platforms, including filming and editing where needed
Keep up with social media trends, tools and best practices so content stays current

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Manage and grow online communities, replying to comments and messages promptly and professionally

Track, analyse and report on social media performance, using data to optimise content and engagement

Work with marketing, product and sales teams to keep a consistent brand voice across channels

Plan and run social media campaigns end to end, including paid promotions

Adapt tactics and content quickly based on real-time performance data and changing business needs

Good to know

Based in Singapore

Requirements

At least 3 years managing social media accounts, ideally for consumer brands
Influencer marketing experience covering sourcing, negotiation and campaign management preferred
Creative mindset able to take content ideas from concept to final cut
Up-to-date knowledge of platforms such as Instagram, TikTok, LinkedIn and Facebook and their best practices
Familiarity with paid social platforms such as Meta Ads Manager and TikTok Ads Manager is a plus
Proficient with social media management and analytics tools

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Senior Executive, Marketing (Social Media)

About the role

What you'll do

Good to know

Requirements

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