Social Media and Digital Assets Associate/ Senior Associate

About the role

You will manage PwC Singapore's social media content across platforms like LinkedIn, Instagram, TikTok, YouTube, Facebook and X. This includes owning the editorial calendar, writing social copy, and creating digital assets such as videos, visual cards, GIFs and infographics. You will also plan and optimise paid social campaigns, monitor trends, and report on performance. You will work with internal teams and stakeholders to identify content opportunities and ensure brand consistency.

Requirements

• Bachelor's degree in communications, marketing, journalism, business or related field preferred
• 2-3 years of relevant experience in social media, digital content, brand, communications or marketing
• Strong copywriting and editing skills
• Experience developing digital content assets (videos, visual cards, GIFs, infographics)
• Experience managing paid social campaigns
• Strong understanding of social media strategy and platform best practices