foodpanda (Delivery Hero)From company site
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You will own the lifecycle vision, performance, and strategy across three brands and 16 markets, driving sustainable growth through customer engagement in food delivery and quick commerce. You will design and lead the CRM communication playbook covering onboarding, activation, engagement, retention, and reactivation. You will lead a team of lifecycle managers, CRM operations professionals, and MarTech experts. You will work cross-functionally with Growth, Commercial, Product, and Data teams to ensure CRM enhances user experience and delivers measurable business impact.
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