Full-timeFinance & accounting· Posted 30 Sept

Product Specialist, Bancassurance

Trust BankFrom company site

Salary

Not stated by the company

When

Full-time hours

Where

Singapore

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Start: Not stated
Work mode: On-site
Experience: Experienced

About the role

You will join the Bancassurance team at a digital-first bank in Singapore, reporting to the Head of Bancassurance. The role centres on building and running the Bancassurance platform and its digital customer journeys, and it suits someone with deep life insurance product knowledge who enjoys working across many teams in a fast-moving setting.

What you'll do

Take full ownership of the digital Bancassurance platform from end to end
Spot ways to lift user experience, lead quality and sales conversion
Create and carry out digital plans that grow qualified insurance leads through the app
Work with partners and teams such as Marketing, Tech, Operations, Legal and Compliance on platform improvements
Watch platform performance and conversion funnels through analytics and dashboards

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Run digital campaigns, landing pages and lead capture tools

Build and run cross-sell and up-sell plans through digital channels and the Bancassurance Sales Team

Map end-to-end customer journeys and processes, and write clear user stories and acceptance criteria

Review marketing campaigns before and after launch to measure ROI and product effectiveness

Oversee sales management and governance, keeping to laws, regulations and internal standards in banking and insurance

Oversee customer service quality and service levels for direct and intermediary enquiries

Manage relationships with key stakeholders across Technology, Legal, Compliance, People, Design and Customer Experience, Risk, Finance, Operations, Customer Service, Growth and Marketing

Good to know

Reporting line is to the Head of Bancassurance
You will be part of agile cross-functional teams across Product, Technology, Operations, Compliance, Legal, Marketing, Risk and Finance

Requirements

Bachelor's degree in a technical discipline such as Finance, Business or Marketing
Insurance qualifications are a plus
At least 8 years of experience in Bancassurance or Life Insurance Product Management
Expertise in digital marketing and lead generation
Knowledge of Life and General insurance products, Bancassurance business models and digital customer acquisition strategies
Strong customer focus

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Trust Bank

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Product Specialist, Bancassurance

About the role

What you'll do

Good to know

Requirements

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