Full-timeMarketing & comms· Posted 26 Sept
Head (Brand & Marketing)
SUSSFrom company site
Salary
Not stated by the company
When
Full-time hours
Where
Singapore
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- Start
- Not stated
- Work mode
- On-site
- Experience
- Experienced
About the role
This senior role leads brand strategy and integrated marketing for a Singapore university focused on lifelong learning. You will guide positioning, campaigns and audience engagement across local and regional markets, working closely with senior leaders, schools and external partners. It suits an experienced brand and marketing leader who is both strategic and hands-on, with strong regional awareness and stakeholder skills.
What you'll do
- Lead development and stewardship of the university's brand strategy, positioning and identity
- Strengthen brand presence and differentiation locally and regionally
- Ensure consistency and quality across brand expressions, campaigns and audience touchpoints
- Develop brand governance frameworks, guidelines and standards
- Drive brand health tracking, perception studies and market positioning analysis
